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Savvy Search Marketing is pleased to announce a new fully responsive website launch for Norlang Auto, located in Langley British Columbia, Canada. Norlang Auto has been proudly serving Langley and the Lower Mainland as a dealership alternative auto repair centre for both domestic and imported automobiles since 1998. Norlang Auto is comprised of a highly … READ MORE

Google Ads’ Newest Conversion Tracking Feature: Local Conversion Actions

On the 25th of June, 2018. Google Ads added a new conversion reporting feature to help us gain a better insight into the steps consumers take after viewing our Google ads to visit our physical location (e.g. office or shop). The new account level conversions feature is called “Local Actions.”  Google explains local conversion actions … READ MORE

The Rebranding of Google AdWords to Google Ads

On June 27th, Sridhar Ramaswamy, the senior vice president of Ads & Commerce Google, announced that after 18 and 22 years, respectively, AdWords and DoubleClick will be renamed and reorganized to reflect their current and future capabilities. The change will take place on July 24th, 2018. Google AdWords will become Google Ads. As before, it … READ MORE

HTTPS or Perish

Smartphones, tablets and other mobile devices have become part of our everyday life and we have become accustomed to using them to access the Web by connecting to public WiFi at work, while shopping or at our favourite cafe. Consequently, people are now becoming more and more sensitive and aware of the importance of protecting … READ MORE

New Chinese Landing Page Launched for Tutor Doctor Vancouver

Savvy Search Marketing is pleased to announce a new fully responsive Chinese Landing Page launch for Tutor Doctor Vancouver, providing information about the services offered to members of the local Chinese community in their language. This page is a great example of how Landing Pages can be utilized for reaching and communicating with potential customers … READ MORE

Savvy Search Marketing: Working Hard To Earn Your Trust

Savvy Search Marketing would like to thank one of our newest clients, Mark Butler the co-owner of Tutor Doctor Berkshire, for his glowing online review on Trust Pilot a week ago. Our team worked hard to ensure that Mark’s new responsive and high-performing landing page, as well as his Pay Per Click (PPC), campaign were ready on … READ MORE

Promotion Extensions Make Great Business Sense

In order to advertise sales and promotions on the Search Network with the original AdWords interface, usually. most advertisers added information in the ad copy. This method, although effective, used up limited characters in the already short text ads. Advertisers also had to set up new campaigns and create duplicate ads for different promotions which … READ MORE

“near me” Is Not Just About Location But Also About Finding What We Need, When We Need It!

Last August, Google’s VP of Marketing for the Americas, Lisa Gevelber in an article about “near me” reminded us how almost one-third of all mobile searches are related to location and that looking for a service or product nearby is one of the most common searches. However, now, people aren’t using location qualifiers as much … READ MORE

New Landing Page Launched for ASAP Excavating Drainage & Sewer Inc.

Savvy Search Marketing is pleased to announce a new fully responsive Landing Page launch for ASAP Excavating Drainage & Sewer Inc., which will replace the company’s full website since landing pages are much more effective, especially for Pay Per Click purposes. Savvy Search Marketing has become a leader in landing page development because people are getting very … READ MORE

Locksmith AdWords Verification

Google AdWords has become the world’s most popular Pay-Per-Click (PPC) platform. Hundreds of businesses are creating AdWords accounts every year and taking advantage of the precise audience targeting offered by Google AdWords. For local service businesses like locksmiths whose customers need their services immediately and are most likely using their mobile phones to conduct searches, … READ MORE

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