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Current Category: Google Analytics
 

Google Ads’ Newest Conversion Tracking Feature: Local Conversion Actions

On the 25th of June, 2018. Google Ads added a new conversion reporting feature to help us gain a better insight into the steps consumers take after viewing our Google ads to visit our physical location (e.g. office or shop). The new account level conversions feature is called “Local Actions.”  Google explains local conversion actions … READ MORE

Take Advantage of Google Search Console

Unfortunately, not many website owners are aware of the free and quite useful tools Google has to offer in order to help them keep track of their site’s performance. One such extremely useful tool is Google Search Console. Google Search Console You can use this tool to help you monitor and maintain your site’s presence … READ MORE

Quality Score Made Easy: New Developments In Reporting

One of the most important pieces of information provided by AdWords in order to help us create relevant and effective ads, landing pages and choose the proper keywords is that vital piece of information referred to as the Quality Score (QS).  This score is a significant component of Ad Rank, which is how Google determines the position in which … READ MORE

Google Adwords – Linking Your Adwords & Analytics Accounts

Watch the video to learn how to link Google Analytics to your AdWords account, giving you more insight into what happens after people land on your website from ads. The following are key advantages to linking Analytics with Adwords: 1. View website performance & engagement data in Adwords 2. Import Goals & Transactions as Conversions … READ MORE

Does your business need a mobile app?

A question that is frequently asked by business owners is whether or not they really need a mobile app. A lot of businesses have a website, which is accepted as a necessity in today’s online world, but making the next step into mobile apps is one that many have not yet taken. Doing a Google … READ MORE

Google Analytics – How To Exclude Spam

We recently wrote about a growing problem within Google Analytics reports, of significant amounts of visitor traffic from fake sources. These are often not even actual visitors, but are the result of outside manipulation that triggers Analytics to log and display a referral or visit. This spam/junk data totally skews the Analytics. We are very … READ MORE

Use LiveChat To Connect With Website Visitors

Your website is up and running, and Google Analytics tells you how many visitors you are getting each month. The question is, how can you connect further with those visitors? Unless they call you or fill out a contact form, they can come and go with no communication. We are now recommending LiveChat as a … READ MORE

Dealing With Bad Google Analytics Visitor Data

Recently, there has been a growing problem within Google Analytics reports, with the addition of visitor traffic from fake sources. These are often not even actual visitors, but are the result of outside manipulation that triggers Analytics to log and display a referral or visit. Traffic sources that contain the following words are examples of … READ MORE

Is your site ready for Valentines Day? Improve your site experience with Google Analytics

Love is all around: Improve your site experience with Google Analytics Google Analytics is a powerful tool that can help you analyze the behavior of your site visitors. With Google Analytics, you can gain valuable insights into improving your site. The very first step is to link your Google Analytics and AdSense accounts in a … READ MORE

Google Analytics will drop IE9 support on January 31

Google today announced that its Analytics service will stop supporting Internet Explorer 9 next month. Starting on January 31, Google Analytics users should only use Microsoft’s browser if they are running IE10 or IE11. While you can continue to use Google Analytics with IE9 after this date, Google warned that “some features may not work … READ MORE