Watch the video to learn how to extend your Adwords Ads with customer reviews, allowing you to showcase positive third-party write-ups of your business right in your Google Ads! Reviews are important to potential customers, increasing trust when dealing with new businesses. Ensure that your review extensions are general rather than specific, so that they will be relevant for all browsers. Try not to repeat information i.e. business name, in your reviews, and ensure chosen reviews are less than 1 year old.
As well, note this feature is only available for Google’s Search Network, and not Display/Remarketing.