By registering your business with Savvy PowerListings, you will enable us to list your business across dozens of popular directories using consistent and up-to-date digital location data. In today’s high-tech world, people decide what to buy or how to find a particular business using online resources, therefore it’s imperative that the information posted online about your business is consistent and current. The information for your business will always be consistent since all your listings are linked and when any information is updated through your PowerListings account, it updates all listings automatically, therefore there is no chance for inconsistency. This will help your site’s SEO by increasing your visibility across the web; having more consistent presence; and having more high value links directed to your site. Naturally, if you have full control of the online information about your business, you can make it easy for potential customers to locate you.
PowerListings is an award-winning Digital Location Management Solution that gives you the opportunity to control and manage your listings on Yext’s 100+ global partners, including Google, Apple Maps, Bing, Facebook, Foursquare, Yahoo and Yelp. For example, you can sync and manage your Google My Business account and update customers about opening hours or unforeseen closings; ensure that the data Google receives about your location is up-to-date; and you can save time by managing information about your business with a single click from the Location Management Platform.
PowerListings also offers you “Enhanced Content Syndication” to help you stand out in a crowd. You can add photos, videos, business descriptions, opening hours, menus, products & services lists and much more. Additionally, it provides you with measurable marketing opportunities with the exclusive “Featured Message” which can be used to stress special offers, drive reservations or form fills and more than a dozen other fields along with your business’ name, address and phone number. According to Yext, listings with enhanced content receive 416% more views than those without!
What’s more, since Yext has a Global Listings Network, your business can be found irrespective of language, country, currency, or address format.
PowerListings is also a Management Tool that can provide you with analytics that can help you keep track of such information as how often your listing appears in local search results and the number of times customers click on a Featured Message. As a result, this information can help you evaluate the profitability or effectiveness of your location’s digital presence. In addition, you can monitor search terms which are used more often in local search results to show your listing. Hence, you can optimize your listings and website for the most popular keywords. Moreover, you have the opportunity monitor and search customer reviews by location to see what comments are being made about your business on sites which support them, including Google+, Facebook, Foursquare, Yelp, and Citysearch, in real time. You can even get custom notifications for new reviews, search reviews by location, and analyze how customer feedback varies over time and across locations. Another handy feature is the ability to post content immediately or schedule posts to publish at a future time on social location page postings such as Google+, Facebook and Foursquare. You also have the chance to respond directly to customer comments from the dashboard.
Finally, another significant benefit of PowerListings is duplicate record suppression which cost businesses time, money and has an adverse effect on SEO ranking. PowerListings identifies and suppresses duplicate listings so consumers never see incorrect or incomplete address or contact information. Consequently, your business SEO benefits will increase since search engines take into account consistency.